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Programmed Visions
Software and Memory
by Wendy Hui Kyong Chun🔥 Programmed Visions — READ MORE 🔥
- Author: Wendy Hui Kyong Chun
- Genres: academic, technology
- ISBN: 9780262015424 (0262015420)
- Publisher: MIT Press (MA)
- Format: hardcover, 239 pages
- Language: english
- Release date: April 29, 2011
About The Book
New media thrives on cycles of obsolescence and renewal: from celebrations of cyber-everything to Y2K, from the dot-com bust to the next big things — mobile mobs, Web 3.0, cloud computing. In ” Programmed Visions,” Wendy Hui Kyong Chun argues that these cycles result in part from the ways in which new media encapsulates a logic of programmability. New media proliferates “programmed visions,” which seek to shape and predict — even embody — a future based on past data. These programmed visions have also made computers, based on metaphor, metaphors for metaphor itself, for a general logic of substitutability.
Chun argues that the clarity offered by software as metaphor should make us pause, because software also engenders a profound sense of ignorance: who knows what lurks behind our smiling interfaces, behind the objects we click and manipulate? The combination of what can be seen and not seen, known (knowable) and not known — its separation of interface from algorithm and software from hardware — makes it a powerful metaphor for everything we believe is invisible yet generates visible, logical effects, from genetics to the invisible hand of the market, from ideology to culture.
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